Charles Lazarus began a business in 1948 entirely committed to children and their needs (Toys "R" Us, 2006). Baby furniture was sold at his first store, but customers began asking for baby toys. Mr. Lazarus considered his customer requests and decided to begin selling baby toys. After some time, customers began to ask for toys designed for older children and once again he chose to sell this type of toy as well. Toys "R" Us became successful …showed first 75 words of 991 total…

…showed last 75 words of 991 total…Us entity related to its e-Business in detail and its level of success. Toys "R" Us continues to be at the top of the e-Business retail category. They provide a secure environment in which their consumers can shop online at any time. Mr. Lazarus began his business giving his customers what they wanted. The organization needs to continue with that tradition. References Toys "R" Us (2006). Retrieved February 21, 2006 from website: http://www1.toysrus.com/index.cfm