Opportunity Research Survey
Title: Opportunity Research Survey
Category: /Business & Economy
Details: Words: 359 | Pages: 1 (approximately 235 words/page)
Opportunity Research Survey
Category: /Business & Economy
Details: Words: 359 | Pages: 1 (approximately 235 words/page)
People's Republic of China Global Market
Success in China since 1984 led to an expansion agreement for 2006-2015 following lessons learned. Affordable and nutritious bottled water and milk products are ranked high in need with a preference for healthy products without artificial additives which is a natural expansion option during China's economic boom. According to the results from the 46 Kraft offices in China, the timing is right for healthy choices and worker availability. Expansion into India,
showed first 75 words of 359 total
You are viewing only a small portion of the paper.
Please login or register to access the full copy.
Please login or register to access the full copy.
showed last 75 words of 359 total
the overall market share of Kraft products in this category? Type of Measurement: ratio-- specific sales available
5. What is the availability for increased production and transportation workers in your region? Type of Measurement: ratio--number of people registered in specific categories at the unemployment office
6. How would expansion into new areas of China from your region meet the vision of Kraft for the future on a scale of 5 (high) to 1 (low)? Type of Measurement: ordinal--inferred order