Content Page Introduction <Tab/><Tab/><Tab/><Tab/><Tab/><Tab/><Tab/><Tab/>2<Tab/><Tab/> Task1 1.0 The marketing mix on the Black Sheep Brewery <Tab/><Tab/>2 1.1 Product <…showed first 75 words of 3715 total…

…showed last 75 words of 3715 total…SWOT analysis suggests that companies should minimise their weaknesses/ threats, and turn them into companies' strengths/ opportunities. When entering new country markets, there are weaknesses/ threats exist within and outside the company. These are the lacking of time, lacking of internal/ external knowledge and risks of competitors. By using methods of entry such as acquisition or merger can often minimise the weaknesses/ threats and turn them into possible strengths/ opportunities within and outside the company.