China, with a population of more than one billion people, is a country full of marketing potential. With so many possible consumers, it would seem like any product could reach its target audience. However, with a country so rich in history and culture, there are many factors to be considered by marketers. Some of the most important and influential elements (the monetary policy, currency system, market agreements, and environmental factors of the country) must be …showed first 75 words of 10270 total…

…showed last 75 words of 10270 total…chinasite.com/entertainment/chinesestars.html China Today. 23 Mar. 2002 http://www.chinatoday.com "China's Economy in 1995-97." CIA Directorate of Intelligence. 1997. http://www.cia.gov/cia/di/products/china_economy "China's Top Worries: Lagging Political Reform, corruption, Environment." U.S. Embassy Beijing. May 2000. http://www.usembassy-china.org.cn/english/sandt/poll-reform.htm Dipchand, Cecil R., Ma Mingjia, and Zhang Yichun. The Chinese Financial System. Westport, Connecticut: Greenwood Press, 1994. "Disputes With Chinese companies of Individuals." Dispute Avoid