Marketing Law & Ethics.

Title: Marketing Law & Ethics.
Category: /Business & Economy
Details: Words: 2353 | Pages: 9 (approximately 235 words/page)
Marketing Law & Ethics.
Marketing Law & Ethics - ETHICS Question 1 Marketing is a key factor in business, which outlines the concepts of society's needs, wants and demands. It is through the exchanging of products and value with others that laws are needed to regulate the market place. However, certain situations are not provided for in law. As a standard of conduct in business, ethical behaviour is important when facing the challenge of balancing the best interests of consumers. …showed first 75 words of 2353 total…
You are viewing only a small portion of the paper.
Please login or register to access the full copy.
…showed last 75 words of 2353 total…insensitivity..." is valid, but sometimes the "...end justifies the means..." Smoking is addictive and not only affects the smoker, but their family, the medical system and the economy. If this shocking campaign by the Quit Line influences one teenager who hasn't become addicted to smoking and raises awareness of the addictive nature of smoking, then the campaign has been effective. This advertisement would be effective on the young, naive, vulnerable and uneducated people of society.

Need a custom written paper?
Buy a custom written essay and get 20% OFF the first order