Levels of planning at SBC
Title: Levels of planning at SBC
Category: /Business & Economy
Details: Words: 901 | Pages: 3 (approximately 235 words/page)
Levels of planning at SBC
Category: /Business & Economy
Details: Words: 901 | Pages: 3 (approximately 235 words/page)
Levels of Planning
Southwestern Bell Communication Inc. is a diversified communications company, owning several of the worlds' leading data, voice and Internet Service Provider. What made SBC transform from a regional telephone into a global communications provider was the leadership of Edward E. Whitacre. Mr. Whitacre, Chief Executive Officer and Chairman of the Board, did an analysis of the company's weaknesses and strengths when he took over the company in 1990. He knew where the company
showed first 75 words of 901 total
You are viewing only a small portion of the paper.
Please login or register to access the full copy.
Please login or register to access the full copy.
showed last 75 words of 901 total
indirect interest outside the U.S. in 26 countries across Europe, North and South America, Africa, and the Middle East. MR. Whatacre's analysis of strengths, weaknesses, opportunities, threat and trends (SWOTT) enabled SBC to become a global communication company that it is today. The plan has been a success but the company was still not where he wants it to be. This same analysis is going to carry SBC through the present and into the future.