In our modern society a personal trainer is often though of as a bulky body builder who flirts with all his female clients just trying to get some. As a personal trainer in today's fitness world we must try to establish a new stereotype as educated and fit professionals. One of the main ways of doing this is to conduct business with clients in an ethical manner. Most people think of ethics as "Doing the …showed first 75 words of 740 total…

…showed last 75 words of 740 total…society is one that desires trust and moral behavior with customers, we would be doing the profession of personal fitness a huge disfavor by acting in any way that was contrary to this. "Earn Respect, Credibility, and More Business. Nikki Anderson CPT, AFP. Reality Fitness.com, downloaded on 11/5/2002 at http://www.fit-pro.com/editorial2.asap?ID=28 "IDEA Code of Ethics: Personal Fitness Trainers." IDEAFit.com, downloaded on 11/4/2002 at http://www.ideafit.com/cofe3pt.pdf