E Commerce. Impact of Internet for the airline industry.
Title: E Commerce. Impact of Internet for the airline industry.
Category: /Business & Economy
Details: Words: 4231 | Pages: 15 (approximately 235 words/page)
E Commerce. Impact of Internet for the airline industry.
Category: /Business & Economy
Details: Words: 4231 | Pages: 15 (approximately 235 words/page)
Executive Summary
Aviation and air services industry is a large, competitive, and challenging industry, characterised by high capital and labour requirement, together with customer participation during transactions hence service fulfilment.
Providing great reach and the potential for rich interaction, the internet is a natural medium for travel transactions. Airlines are turning to e-commerce to keep business flying, and the reason they are focusing on selling tickets through their Web sites is that it is the
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Databases/Expanded Academic ASAP,[2002, Oct 18]
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Wagner, M. (2002) "B to B", Crain Communications Inc. [Electronic], vol.87, p.14, Available: Proquest Databases/Expanded Academic ASAP, Library [2002, Oct 21]
Wrolstad, J. (2002) "Boeing's In-Flight Broadband on Track", Wireless NewsFactor [Online], Available: http://www.wirelessnewsfactor.com/perl/story/17670.html [2002, Oct. 15]