BUSINESS ECONOMICS
Title: BUSINESS ECONOMICS
Category: /Business & Economy
Details: Words: 3129 | Pages: 11 (approximately 235 words/page)
BUSINESS ECONOMICS
Category: /Business & Economy
Details: Words: 3129 | Pages: 11 (approximately 235 words/page)
Introduction
Harvey World Travel Limited (HWT) is a retail travel agency group and franchise business. The Company's distribution network includes over 550 retail outlets with 400 in Australia, 53 in New Zealand, 102 in Southern Africa and 1 outlet in Egypt and East Timor. The Group's main business focus is the leisure travel market. The company started its operations in 1951 in Cronulla, Sydney and during 1979 it had six family owned outlets. The HWT Group licences the Harvey World Travel name
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4.<Tab/>Table: http://www.harveyworld.com.au/investor/downloads/index.cfm
5.<Tab/>Besanko, D., Dranove, D. and Shanley, M. 2000, The Economics of Strategy, John Wiley & Sons, N.Y. Chapters 12: pg 385-430
6.<Tab/>Micheal porter 1979,"How Competitive forces shape strategy" Harvard Business Review, Pg 139-145.
7.<Tab/>Interview with Harvey World Travel in surfers paradise manager Keith Bond