Analysis on the Cellular phone industry -- Nokia
Title: Analysis on the Cellular phone industry -- Nokia
Category: /Business & Economy
Details: Words: 10282 | Pages: 37 (approximately 235 words/page)
Analysis on the Cellular phone industry -- Nokia
Category: /Business & Economy
Details: Words: 10282 | Pages: 37 (approximately 235 words/page)
Nokia - Cellular industry
Nokia is in the cellular category in which it provides the consumers with reliable and fashionable cellular phones. The cellular phone industry right now is facing fierce competition, both nationally and internationally. Newly designed cellular phones with new features and technology are being offered almost monthly. Companies competing in this category find it necessary to introduce innovative ways to compete day to day in order to remain in business, in respect
showed first 75 words of 10282 total
You are viewing only a small portion of the paper.
Please login or register to access the full copy.
Please login or register to access the full copy.
showed last 75 words of 10282 total
ENDS- 4 -
PRICING AND KSF- 6 -
COMPETITORS REVIEW - SONY ERICSSON- 8 -
COMPETITORS REVIEW - MOTOROLA- 9 -
NOKIA'S TARGET MARKET- 11 -
SWOT ANALYSIS - NOKIA-12 -
OPPORTUNITY #1 - NOKIA- 22 -
OPPORTUNITY #2 - NOKIA- 24 -
OPPORTUNITY #3 - NOKIA- 26 -
MARKETING PLAN - CORE STRATEGY 1- 28 -
MARKETING PLAN - CORE STRATEGY 2- 31 -
MARKETING PLAN - CORE STRATEGY 3- 35 -
APPENDIX A - SONY ERICCSON- 43 -
APPENDIX A - MOTOROLA- 46 -
BIBLIOGRAPHY- 51 -
CHART????- 43 -